"The NanoLumens
product is unique in the digital display market and we are excited to be their
first installation in Idaho at a true performing arts center," said
Morrison Center Executive Director, James Patrick. "It is not only
designed and assembled in the U.S.A., but is also ultra-lightweight, slim, and
provides vibrant, high-resolution images from all viewing angles. This new
addition to the Velma V. Morrison Center lobby is more than a marketing tool,
it is a transformative display that will provide a digital canvas to
communicate our mission to the Boise community."
The new NanoLumens display will be used to share useful information to
the Center’s patrons in a dynamic and flexible new way, resulting in a more
enjoyable theatre-going experience. Content will include upcoming show
promotions, artist video content, campus-wide events, student and faculty
visual art, images of Boise's picturesque landscape and other important
campus-related information. To avoid mid-performance interruptions, the display
will also alert patrons to take their seats as curtain time approaches, and the
installation of a high-definition camera in the theatre will provide a
closed-circuit, live feed of the show to the lobby display so that patrons
arriving after curtain time can watch the show until they are allowed to enter
the theatre auditorium.
“NanoLumens is proud to
provide Boise State University and the Morrison Center with a state-of-the-art
digital display that will stop patrons in their tracks the moment they walk
into the lobby,” said NanoLumens President & CEO, Rick Cope. “Our displays
are perfect for any facility wanting to instantly engage its visitors with a
stunning digital canvas that can brilliantly display any content desired by the
owner.”
The display was installed under the supervision of NanoLumens
technicians by Superior Signs & Screenprinting located in Caldwell, Idaho,
and the wiring and electrical work was completed by two Boise-based companies,
Quality Electric and Neurilink LLC.
The display was funded, in full, by the
Morrison Center Endowment Foundation, Inc. and is part of the Center's ongoing
efforts, in collaboration with University leadership, to ensure that the Center
remains Idaho's premier performing art center.
NanoLumens displays are extremely slim,
ultra-lightweight, energy efficient, and feature a bright, seamless, high
resolution picture quality that can be viewed from any angle throughout the
display horizon without color shift or image distortion. The company’s patented
display technology, promises to transform the way marketers engage their
customers in every type of trade show, retail, hospnanolitality, stadium,
arena, transportation and public event environment.
All NanoLumens displays accept input from
nearly any device or content management system. There is no need for special
software, hardware or special personnel to display content beautifully.
With a profile of only a few inches, NanoSlim displays can be installed on
virtually any surface without being obtrusive, adding the ‘WOW’ factor to any
environment without taking up precious space. NanoLumens’ patented
display technology is optimized for indoor use, operating with virtually zero
heat or noise while producing bright, rich, consistent color as well as
superior off-axis viewing with no color shift or image distortion throughout
the display horizon.
NanoLumens’
technology has been named ‘Best Large-format LED Display’ of the year by
Signage Solutions magazine in its 2012 Product of the Year awards program, as
well as being recognized by Entrepreneur magazine as a 2011 future-proof tech
trend and cited by The Wall Street Journal in its 2010 Technology Innovations
Awards. NanoLumens’ technology also received the 2011 Breakthrough
Technology of the Year Award at the American Technology Awards. Digital
Signage Magazine awarded the NanoLumens NanoFlex a 2011 DIGI Award for “Best
New Display Device – Non-LCD or Plasma.”
About the Velma V. Morrison Center For The Performing Arts:
Located on the
campus of Boise State University, the 2,037-seat Velma V. Morrison
Center for the Performing Arts is Idaho's premier performing
arts center. Nestled on the banks of the Boise River, with a panoramic
view of the city, parks and foothills, the Center's 10-story stage
house is a recognizable fixture of the Capitol's picturesque skyline.
The realization of a life-long dream of Harry W. Morrison,
and championed by his widow, Velma, the Center opened
its doors on April 7, 1984. Today the Center is recognized as a
major destination for arts and culture, annually hosting hundreds
of live entertainment and arts education offerings that
serve to enrich the lives of patrons of all ages. As a Boise State
affiliate, the Center is a non-profit organization supported by
ticket sales, facility rentals, donations and the generous support of
the Morrison Center Endowment Foundation, Inc. For more
information on programs, or to find out how you can play an
active role in the Center’s ongoing success as a donor
or volunteer, please visit: http://www.MorrisonCenter.com
About NanoLumens:
Headquartered in Atlanta,
Georgia, NanoLumens, Inc. (www.nanolumens.com) is a privately held corporation engaged in the
research, product development, marketing and sales of unique flexible and fixed
large-format LED display solutions in any size, shape, or curvature, that
address a yawning technology gap in the $14 billion digital display
industry. Since its founding in
2006, NanoLumens has built a portfolio of more than 20 international families
of issued and filed patents on its flexible display technology that effectively
address the commercial market void between relatively small flat-panel displays
and huge, limited application LED boards. NanoLumens technology is not
constrained by standard sizes and shapes, or by the weight, heat, noise and
cost issues traditionally associated with commercial LED products.
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