Tuesday, January 8, 2013

MIZCO Sports “Takes The Field” at CES 2013 With Introduction Of First Line-Up of NFL® Team Logoed Portable Power Products

Following through on its promise to provide dealers with an entirely new level of creativity, innovation and quality in sports licensed merchandise, MIZCO Sports, the newly created division of MIZCO International, today opened CES 2013 with an undisputed touch down play— the introduction of a complete line of individual team-logoed portable power solutions that incorporate each individual team’s colors throughout the product design!

While unveiling the new division’s first team line-up at Booth #30842 in South Hall 3 of the Las Vegas Convention Center, MIZCO Sports Vice President David Strumeier emphasized that, “When we formed MIZCO Sports we committed ourselves to establishing a new benchmark that would translate immediately into major new sales opportunities for our retailers — and the line we are introducing today does just that.  Each team-logoed charger not only features the team logo, it features the individual colors of the team throughout the product design. No other company has done this before.  The days of simply putting a team logo on a product are gone, at least as far as MIZCO Sports is concerned.”

Products being introduced today for delivery on April 1st include USB Car & Wall Chargers that are compatible with most mobile devices requiring a USB port for charging and power, that plugs into a vehicle’s 12V adapter for on-the-go charging or any standard home outlet (100-240V). Retailing for $17.99, the unit features an LED indicator to show charging status, and a compact design for easy storage.


Also being introduced is a series of Car Chargers for Apple devices. Compatible with all 12V power supplies, the charger has a dedicated Apple connector, a one-hour charge time and saves device battery power, with a retail price of $19.99.

Finally, there is a series of 3-in-1 Car/Wall USB Chargers compatible with smartphones, tablets, and other USB devices. Carrying a retail price of $29.99, the 3-in-1 device features dual USB ports that allow for two devices to be charged simultaneously and folding AC blades and car charger connector for maximum portability and easy storage. 

 “Every product will be available with every NFL team’s logo and team colors,” stressed MIZCO Sports Executive Vice President of Sales Jeff Strumeier.  “This is a critical distinction that provides our dealers with a major advantage in selling to their customers.  What’s more, we will be introducing a complete range of self-merchandising displays with the product roll out in April.  Our goal is to provide retailers with a turn-key in-store sales and merchandising program that will maximize sales all through the football season and beyond for those dealers who sell licensed sports merchandise year-round.”

According to David Strumeier, additional NFL team logoed travel and portable power products will follow the initial April deliveries and include Android and Apple chargers, USB power accessories, universal USB car and wall chargers, hands-free microphones, in-car E-ZPass® holders, memory foam tablet cases, retractable cables, rubberized smartphone and tablet holders, eye masks, cooling and heating stadium seats, waterproof cases for iPhone®, iPad®, and eReaders, ponchos, travel pillows, travel blankets, laundry bags, and foldable travel bags.

About MIZCO International

Headquartered in Avenel, New Jersey, MIZCO International (www.mizco.com) is the world's fastest growing supplier of mobile phone headsets and accessories, as well as imaging and iPhone power solutions.  Founded in 1990, MIZCO markets products under the Cellular Innovations, DIGIPOWER, iEssentials, Ecko Unlimited ToughTested, and Travelocity brands.  The company currently offers more than 1,000 products through a global dealer network.  For more information on Mizco and its product offerings call 1.800.266.4026 or visit www.mizco.com

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